Sales and Marketing Assets
Role: Graphic Designer and Digital Marketing Coordinator
Campaign Period: 2016-2018
Technologies: Adobe Illustrator, Adobe InDesign, Mailchimp
Tags: Digital Advertising, Infographics, Copywriting
Link to 2030 PDF Button
Brief

2030 Bristol Circle is an office building in the Winston Business Park area of Oakville, ON. In 2017, new management made efforts to revitalize the property with new interior decoration, original art installations, and a large addition of turnkey office space to the southwest wing.

Approach

To kick off the new 2030 Bristol Circle, a multi-front rebranding and market campaign documented the new construction and interior improvements. Overall campaign strategy focused on the creative control of the tenant and flexibility of options. This strategy was implemented with new branding, photography, sales packages, email campaigns, digital and print advertising, networking events, and direct mail advertising.

Impact

Multi-channel advertising of the new 2030 Bristol resulted in an increase in leasing interest. Analytics of associated inquiries also provided valuable data for marketing of type and area adjacent properties.